Marketing Commentary from interlinkONE
Marketing. Web-to-Print. Warehouse Management.
V8 Enhancement: Selecting which Email Template to Send
Posted by 
on Tuesday, November 2, 2010 
at 8:18 AM 
in One of the most popular features in our ilinkONE Version 8.5 software involves our Email marketing capabilities. Customers use our email engine to send out newsletters, customer alerts, webinar invitations, surveys, emails with personalized URLs, and more.
One aspect of our email marketing tool that you may not know about is the ability to associate a thubmnail image to an email template.
This feature may make it easier for the folks that send out the emails to people in your contact database. How so? Well, when they go to select which email they’d like to send out, they currently choose based on the name of the template. By associating a thumbnail to each template, you are providing a visual cue that can help reassure them that they are selecting the correct email template to send out.
Here’s how you can do this in our ilinkONE Version 8.5 software:
- Under the “Marketing Center”, go to the “Email Templates” page
- Select the Email Template that you wish to add a thumbnail to
- On the Edit Email Template page, simply upload the thumbnail image (screenshot below)
Now that you have associated a thumbnail to the template, users will see the image when they go to send out an email to their list.
Below is a screenshot of the carousel where you can select an Email Template, with thumbnails associated to each one:
How big should the thumbnails be?
The carousel displays each thumbnail with a width of 188 pixels and a height of 150 pixels. If you upload an image that is bigger or smaller than those dimensions, it will be re-sized accordingly.
Tags New Enhancements to ilinkONE Version 8.5
Over the past few weeks, we have greatly increased our intake of Dunkin’ Donuts coffee and snacks.
Why? Well, they sure are delicious.
But also, we have been working hard to put the final touches on the latest release to our ilinkONE Version 8 software. Through the extra hours and shots of espresso in our coffee, we have emerged with a new software release that should greatly benefit our customers.
Here are just a few of the enhancements that we are pretty excited about:
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Email Template Editor We have plugged in a new WYSIWYG editor into our Email Template feature. This will make it a lot easier for you to create and deliver professional email campaigns. The new editor works with all of your existing email templates, the ones from our Template Library, or any new HTML emails that you may upload to the system. |
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Email and Landing Page Templates We have more than 30 new templates that can be used for your email marketing efforts. Customers will be able to browse through the template library at any time. Simply select the template that you’d like, and upload it to your site. We have also provided new Landing Page Templates as well. |
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Twitter/Social Media Integration We have enhanced the integration between our CRM system and the popular social media channel Twitter. Users can now associate their contacts (customers, prospects, etc) to a Twitter ID. They can then view the person’s recent Twitter activity directly from the contact record in our system. Users can also post collateral from the sales library directly onto Twitter from our system, simply by clicking the Tweet This link during order placement. |
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SMS/Text Messaging We have made it easier than ever for users to send out SMS/Text messages to their contacts. Mobile marketing continues to emerge as a channel that must be considered for use in a multi-channel marketing campaign. You can do it easily and successfully with ilinkONE Version 8. |
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Easy Steps to Personalization The benefits of delivering one-to-one communications have certainly been documented in many marketing case studies. It is now easier for users to identify areas for variable data on their landing pages, emails, and other marketing messages. |
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Styling of Questions and Answers Users now have greater control over the design and layout of questions and answers. There are new options to help you style your surveys and response forms, as well as new Question Types to help you create a survey that meets your design needs. |
