Marketing Commentary from interlinkONE
Marketing. Web-to-Print. Warehouse Management.
Sales Tips for Printers from Peter Muir
Posted by 
on Thursday, December 15, 2011 
at 7:15 AM 
in I wanted to share a video from my good friend Peter Muir of Bizucate. In this 4-minute clip, Peter shares some eye-opening strategies and tips to help printers improve their sales efforts.
How the Singapore Government Supports the Printing Industry
I recently had the chance to visit Singapore for the first time in my life. It was quite an exciting and memorable experience! While I was there, I had the chance to conduct seminars to printers that want to grow their business. And of course, I was able to distribute copies of my book, “Business Transformation: A New Path to Profit for the Printing Industry“.
But I also had the chance to learn a lot from the folks that I met there. They face a lot of the same challenges that we do in the United States. But I was thrilled to see how they are trying to find solutions.
In this video, I share how the government of Singapore devotes a lot of energy to help grow their local businesses:
Learn How to Grow Your Print Business at the PODi AppForum
![PODi AppForum 2012 [Logo] - Our CEO John Foley, Jr. will be speaking on Business Transformation for Printers](http://interlinkone.com/wp-content/uploads/2011/12/PODi_AppForum2012_logo.jpg "PODi AppForum 2012 [Logo] - Our CEO John Foley, Jr. will be speaking on Business Transformation for Printers"){kind=logo}
Are you looking for ways to grow your print business in 2012? If so, you’ll be able to find plenty of ideas and inspiration at the PODi AppForum in Las Vegas.
I am quite happy to announce that I will be one of the speakers there. The topic that I’ll be speaking on is “How to Transform Your Business into a Marketing Services Provider”.
If you do attend, I’d love to see you there! I promise that you will walk away from my session feeling informed, inspired, and entertained!
Below is a description of what the attendees can expect from my session:
An in-depth look at the dramatic changes that have affected the print industry recently along with proven strategies, plans and tactics that print service providers can follow to grow their business despite the decrease in printed materials.
This highly interactive presentation (come prepared to participate!) will examine case studies of companies that have already found ways to adjust their business model, and succeed. You’ll hear commentary and advice from industry leaders who not only offer valuable guidance on what printers must do now, but also how they can prepare for what changes will come in the near future.
Key Takeaways for Attendees:
- Discover various paths that you can take to transform your business into one that successfully offers full marketing services
- Learn how to make the necessary internal and external changes – including resources, messaging, and more
- Take home business strategies, marketing plans, and campaign ideas that will help your business grow!
RELATED RESOURCES |
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 Learn more about John’s Book Today! |
HP Educational Event for Printers in Tukwila, WA
Yes, after taking my book tour to Singapore, I am back home in the United States. Okay, I’m not exactly home yet. I am on the West Coast this week to participate in an exciting educational event for printers. I will be delivering a presentation that is packed with information, inspiration, case studies, and more to help printers better market themselves.
If you are in the area, I’d love to see you at at this event! Here are the details:
Date: Wednesday, November 16th
Time: 11am-3pm
Where: Billy Baroo’s at Foster Golf Links
13500 Interurban Ave. S
Tukwila, WA 98168
Agenda:
| 11am | Registration |
| 11:15am | “Decommoditizing the Print Buying Relationship” – Steve Enstad, PageDNA |
| 12:15pm | Lunch |
| 12:45pm | HP Customer Panel |
| 1:45pm | Short Break |
| 2:00pm | “How to successfully market your company and brand” – John Foley, interlinkONE |
| 3:00pm | HP Indigo 7500 Demonstration (at KP Corp) |
Interested in attending? Please click here to register >>
Visit us at the PINE Industry Awards Gala
One of the largest print industry events in New England is right around the corner… and I’m excited to say that interlinkONE will be a part of it!
The PINE Industry Awards Gala will take place Tuesday, Nov. 15 at the Marriott in Newton. From 5-7 PM, attendees will have the chance to attend the supplier reception. What that really means is that you’ll have the chance to swing by the interlinkONE booth and say hi to our crew 
While you’re there, you’ll also be able to:
- Pick up a copy of John Foley, Jr.’s book, Business Transformation: A New Path to Profit for the Print Industry
- Learn how iFlyMobi’s White Label Program can help you offer mobile marketing solutions to your clients
- See why our ilinkONE Version 8 software is best-in-class for providing multi-channel marketing solutions and online-ordering & inventory management solutions as well.
- Discuss how Grow Socially can help your company to improve its marketing efforts, including social media, your website, and SEO.
We look forward to seeing many customers, friends, and other acquaintances at this event.
It should be a great time!
Click here to buy your tickets today >>
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Tags awards, Conference, event, exhibiting, New England, PINE, printers, printing, trade show 
