Marketing Commentary from interlinkONE
Marketing. Web-to-Print. Warehouse Management.
Free Educational Sessions at Graph Expo
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on Thursday, September 8, 2011 
at 7:36 AM 
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There’s been a lot of event-related news this week on the blog, I know! For those not attending the conferences in Chicago over the next few days, I do apologize.
But for those that are attending Graph Expo, I wanted to share this news with you.
We are happy to announce that we will delivering two FREE(!!!) presentations at Graph Expo this year. They will both take place inside of the Show Theater in the Marketing Pavilion. If you have an attendee badge for the conference, you can absolutely attend these sessions.
Here are the details:
Tips On How To Integrate Print With Other Channels
This presentation will be delivered on Sunday, September 11th, at 1:00-1:30.
During this session, I’ll be striving to provide tips, best practices, and inspiration on how print can be integrated with channels such as:
- Mobile
- Social Networks
- Your Website
How to Use Social Networks to Help Grow Your Business
This presentation will be delivered on Monday, September 12th, 11:00am – 11:30.
John Foley, Jr., CEO of Grow Socially and interlinkONE will be delivering this session.
He will provide key strategies and takeaways for companies that are looking to use social networks such as Twitter, Facebook, LinkedIn, YouTube, Google+, and more to better serve their customers and reach new prospects.
Tags Graph Expo News: Speaking on Print & Social Media
I’m excited to announce a couple of speaking engagements that interlinkONE and Grow Socially we’ll be participating in at Graph Expo 2011. If you’ll be attending the show, I’d love to see you there. Here are the details of the presentations:
Tips On How To Integrate Print With Other Channels
This presentation will be delivered on Sunday, September 11th, at 1:00-1:30.
During this session, we will provide tips, best practices, and inspiration on how print can be integrated with channels such as:
- Mobile
- Social Networks
- Your Website
How to Use Social Networks to Help Grow Your Business
This presentation will be delivered on Monday, September 12th, 11:00am – 11:30.
John Foley, Jr., CEO of Grow Socially and interlinkONE will be delivering this session.
He will provide key strategies and takeaways for companies that are looking to use social networks such as Twitter, Facebook, LinkedIn, YouTube, Google+, and more to better serve their customers and reach new prospects.
We hope to see you at Graph Expo soon!
Ignite Your Growth Symposium: March 17th
On Thursday, March 17th 2011, I will have the privilege of attending and speaking at the “Ignite Your Growth” symposium in Philadelphia, PA.
This event is being put on by the great people at Today’s Graphics Incorporated (TGI).
There are absolutely a few very impressive items on the agenda… There’s a continental breakfast to kick things off, there will be live music and dancers during lunch, and my boss John Foley will be presenting as well 
If you will be attending the symposium, I’d love to see you there.
Here are the details regarding the presentations that we’ll be delivering:
Presenter: Karen Sheehey
Topic: Saving Time, Energy, and Money with Virtual Warehousing
Times: 11:30 am and 3:30 pm
Description: Would you like to reduce your inventory? Learn how other Fortune 500s are successfully transitioning to virtual warehousing. Karen will discuss real life challenges and benefits being realized by other enterprises that have successfully made the transition.
Presenter: John Foley, Jr.
Topic: Using Social Media to Build Your Business
Times: 10:30 am and 2:30 pm
Description: Explore the business case for social and mobile media–not just for marketing purposes, but as a way to generate leads and build client relationships. Learn what’s new with social media and mobile media and how you can use these tools for prospecting and lead generation.
Speaking about QR Codes at the Signage and Graphics Summit
We are happy to share the news that interlinkONE will be at the Signage and Graphics Summit from January 26th to the 28th, 2011.
The event is being held in Tampa, Florida at the Saddlebrook Resort (which, especially for a New England native, looks absolutely like a wonderful place to be in January).
If you are not familiar with this conference, here is how it’s described on the web site: “a true executive forum for leaders of high-volume sign, screen printing and digital printing companies.”
We are very grateful for the opportunity that we’ll have to attend the event. Also, we are quite fortunate to have the chance to deliver one of the presentations on the agenda.
On Wednesday morning of the 26th, we’ll be speaking on the topic of “Bringing 2-D to Life: Understanding QR Codes and Other Interactive Display Technologies“.
We will certainly cover some of the basics of QR Codes, but we will also spend a lot of time demonstrating case studies and examples of how QR Codes have already been used to make printed signs and graphics become interactive.
Will you be at the summit? If so, please send me a note on Twitter! I’d love to meet you at the show.
interlinkONE at the Printing Industries of Michigan Conference today
Today, our CEO John Foley, Jr. is speaking at the Printing Industries of Michigan (PIM) Summer Management Conference in Southfield, MI
As someone who had the opportunity to help work on some of the slides, I promise that John’s presentation is packed with informative content for printers that are looking for new ways to grow their business. And, if you’ve ever had the chance to see John speak before, I’m sure you will agree that he’ll be delivering the presentation in a compelling and energetic way.
Here is an overview of what John cover during the presentation:
- Transition from Print Service Provider to Marketing Service Provider
- Using Social Media to Build Business
- Multi-Channel Marketing
- Integrated Marketing
- Marketing and Data Management
- Emerging Technologies for Marketers to Embrace
For more information about the PIM Summer Management Conference event, you can visit their website at http://www.print.org/Index.cfm
Also, make sure to follow John on Twitter as he posts live updates from the conference.
