The interlinkONE Blog
Marketing. Web-to-Print. Warehouse Management.
Visit us at the PINE Industry Awards Gala
One of the largest print industry events in New England is right around the corner… and I’m excited to say that interlinkONE will be a part of it!
The PINE Industry Awards Gala will take place Tuesday, Nov. 15 at the Marriott in Newton. From 5-7 PM, attendees will have the chance to attend the supplier reception. What that really means is that you’ll have the chance to swing by the interlinkONE booth and say hi to our crew
While you’re there, you’ll also be able to:
- Pick up a copy of John Foley, Jr.’s book, Business Transformation: A New Path to Profit for the Print Industry
- Learn how iFlyMobi’s White Label Program can help you offer mobile marketing solutions to your clients
- See why our ilinkONE Version 8 software is best-in-class for providing multi-channel marketing solutions and online-ordering & inventory management solutions as well.
- Discuss how Grow Socially can help your company to improve its marketing efforts, including social media, your website, and SEO.
We look forward to seeing many customers, friends, and other acquaintances at this event.
It should be a great time!
Click here to buy your tickets today >>
Using QR Codes & Mobile Websites for Event Feedback
I recently had the chance to attend and participate in the Print Delivers event in Boston, Massachusetts (a.k.a. the home of the 2012 World Series Champions).
During the event, interlinkONE and Grow Socially CEO John Foley, Jr. spoke on the topic of “Integrating Print in a Multi-Channel World”. I’m quite happy to report that one of the organizations behind the event — PINE — did a great job of demonstrating how that topic could be implemented.
How PINE Used QR Codes and Mobile
All attendees received a handout that sought to gather their feedback from the event. The goal was to have people fill out the form and hand it to one of the staff before they went home. In addition to providing that option, PINE also provide a way for the growing mobile audience to share their feedback with their smartphone.
At the bottom of the handout, they included a QR Code. It directed people to a mobile website (one that was built with our iFlyMobi application) where they could quickly answer questions and share comments via their phone.
I, for one, absolutely preferred to communicate with them in this fashion!
For one, my handwriting is horrible. I would have felt quite bad for the PINE staff member that would have to try to decipher my hand-written feedback. But also, my smartphone was in my hands throughout the entire event. Including the QR Code made it much easier for me to provide my feedback on this conference (one that was superb, indeed).
John Foley, Jr. Speaking at Print Delivers Boston
We are quite excited to announce that we’ll be attending and participating in the Print Delivers Boston event on October 26th.
Our CEO John Foley, Jr. will be delivering a presentation on the following topic –Integrating Print in a Multi-Channel World.
Here is a description of what John will be covering:
What role does print play in today’s marketing landscape? John will demonstrate ways that companies can effectively integrate print with channels such as social media, mobile, and the web. He will provide practical applications and case studies on how marketers can effectively leverage new technologies to improve the effectiveness of their printed materials.
If you are interested in attending to hear John speak, as well as the other presenters from companies including the US Postal Service, Xerox, Heidelberg, click here for details.
If you are un able to attend make sure to follow @JohnFoleyJr, @GrowSocially, or@interlinkONE on Twitter to hear snippets of the presentation as well as updates on future events.
PINE Print Management Conference
From October 1st through the 4th, a great group of folks from the printing industry in New England will gather together for PINE’s Print Management Conference.
The event is being held at the Cranwell Resort & Spa and Lenox, Mass.
I’m happy to share the news that our CEO John Foley, Jr. will be one of the speakers at this event. On Monday, October 3rd, John will speak at 10:15 AM on the subject of “The Essential Elements of a Marketing Services Provider (MSP)“.
Here is a description of what John will cover (taken from the official conference brochure):
John Foley, President of Grow Socially, is passionate about the development of a plan and its execution in pursuit of becoming a successful Marketing Services Provider. John will take concepts laid out by other industry pundits over the past few years and walk us through the components of the business plan and marketing strategies needed to successfully transform your business. This will be an interactive session, full of discussion and counterpoints, but one which will deliver sound information needed in today’s difficult marketing world.
Are you planning on attending PINE’s Print Management Conference? If so, we look forward to seeing you there!
Vendor Showcase Vegas: April 14th
On Thursday, April 14th 2011, Las Vegas is coming to Newton, Massachusetts.
The Printing Industry of New England (PINE) will be hosting their annual Vendor Showcase. This year, the theme of the event is “Vegas”! Thus, we are quite happy to say that interlinkONE will be one of the exhibitors.
If you’ll be there, please make sure to swing by our table. Here are a few reasons why you may want to do that:
- In keeping with the Vegas theme of the event, Karen Sheehey may serenade you with her favorite Frank Sinatra songs.
- We’ll be demonstrating our new product, iFlyMobi
- QR Codes will be used on a variety of our printed materials… come find out if they’ll scan
- We’ll be discussing some of the latest features in our ilinkONE Version 8 software
- John Foley, Jr.’s book, Business Transformation: A New Path to Profit for the Printing Industry, will be making its New England debut
We hope to see you there.
If you need more information, please visit PINE’s website >>













