The interlinkONE Blog

Marketing. Web-to-Print. Warehouse Management.

Learn to Succeed with Social Media at the On Demand Expo

AuthorPosted by Dateon Monday, April 23, 2012 Timeat 6:01 AM Categoriesin Marketing, News

On Demand Expo and Conference: Logo - 2012 event

I am excited to share the news that I’ll be speaking at the ON DEMAND Expo on June 14th in New York!

I will be talking about a topic that I am quite passionate about: “Growing Your Business With Social Media”.

But what has made me more excited than usual about this presentation is that I will have a very special co-presenter.

Ladies and Gentleman, Meet My Co-Presenter

Donna Vieira, the Director of Marketing and Communications at Curley Direct, will be speaking with me on this very important topic.

You will not want to miss out on the insight that Donna will share with attendees! She has a lot of experience in a variety of marketing channels, and she has absolutely had success with various social networks.

If you will be in New York for ON DEMAND, we would love to see you there!

Presentation Overview

Title: Growing Your Business With Social Media

Description: In this session, hear how companies can grow their business through online marketing initiatives, including strategies, plans and tactics for incorporating social media into multi-channel marketing campaigns.

  • Understand how your target audience communicates in the various channels and how getting noticed is most important.
  • Learn how to drive traffic from your marketing campaigns and how lead generation is done in a multi-channel effort.
  • Learn from real examples and case studies on how to blend traditional marketing methods with online channels.
  • You will take away immediate actionable ideas for your business — for your website, social media channels, email campaigns, and more.
  • Learn best practices for social networking, SEO, and website design.

Learn more at the ON DEMAND website today >>

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Marketing Tips for Mailing and Fulfillment Service Providers

AuthorPosted by Dateon Tuesday, April 17, 2012 Timeat 6:02 AM Categoriesin Business, Marketing

2012 MFSA Southwest Conference Logo: Our VP of Sales Karen DeWolfe is speakingI recently had the chance to speak at the 2012 MFSA Southwest Conference in Fort Worth, Texas.

I want to express my sincere gratitude to the conference organizers for having me down and to all of the attendees for making me feel loved. I mean it! I really appreciated it. There was a great camaraderie throughout the conference.

Throughout my presentation, I discussed the convergence of traditonal forms of marketing — including print, mail, and fulfillment — with online marketing, social media, and mobile.

I presented strategies, tips, and tools that service providers can use to effectively sell, build, manage, execute, and measure multi-channel marketing solutions.

Below are the slides that I used for my presentation. I hope that you find them helpful!

 

Ready to Learn More?

Would you like to learn how interlinkONE’s solutions can help you succeed with multi-channel marketing?

I’d love to help! Register for a demo today to see what we can do for you >>

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Marketing Tips for Mail and Fulfillment Service Providers

AuthorPosted by Dateon Tuesday, January 31, 2012 Timeat 12:32 PM Categoriesin Business, News

Mailing and Fulfillment Services Association New York Chapter meeting - banner

In just a few days, my beloved New England Patriots will be facing the New York Giants in the Super Bowl. And while I will certainly be rooting heavily against New York in that game, that certainly will not stop me from heading to that State in order to meet with some mail and fulfillment service providers!

On Wednesday, February 1st, I will be speaking at a meeting of the Mailing and Fulfillment Service Association (MFSA) New York Chapter.

Presentation Overview

The presentation that I will be delivering is titled “How You Can Improve Your Own Marketing Efforts”.

I will focus on providing actionable items and intelligence that service providers can use to reach more prospects and generate more leads. Some of the main topics that will be covered include:

  • Creating a marketing strategy and plan
  • How to incorporate online marketing and content marketing into your effort
  • Ideas for executing multi-channel marketing campaigns
  • Ways to use social media and mobile marketing in your business

If you are in the New York area, I hope to see you there!

Event Details

When: Wednesday, February 1, 2012
Where: Club 101, 101 Park Avenue, (40th St), New York, NY

5:30 – Cocktail Reception
6:15 – Dinner
7:00 – Program

Need more information? Please visit the MFSA New York Chapter’s website >>

P.S. Go Patriots!

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[Video] John Foley, Jr. Chats About His Trip to Singapore

AuthorPosted by Dateon Wednesday, December 7, 2011 Timeat 9:54 AM Categoriesin Business, Marketing

Our CEO John Foley, Jr. recently had the chance to take the book tour for “Business Transformation: A New Path to Profit for the Printing Industry” to Singapore. While he was there, John conducted seminars to help printers grow their business.

In this video, I had the chance to ask John about his trip there. I hope that you enjoy it!

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John Foley, Jr. Speaking at “Renovate Your Marketing” Event

AuthorPosted by Dateon Friday, November 18, 2011 Timeat 8:31 AM Categoriesin Marketing, News

Modern Mail event banner: John Foley, Jr. will be speaking at this event on December 1st. The topic is "Integrated, Multi-Channel Marketing"

Our CEO John Foley, Jr. will have the opportunity to share marketing tips and inspiration at an event in Wilmington, Delaware on December 1st.

The event, hosted by ModernMail, is part of their “Renovate Your Marketing” series.

People that are interested in attending can register online today >>

Here are a few important details:

When: December 1, 2011 // 9am – 1pm

Where:
Queen Theater // 500 N. Market Street, Wilmington, DE 19801

Description:
Modern Mail would like to invite you to participate in our RENOVATE your marketing seminar series. Industry expert John Foley will focus on Multi-Channel Integrated Marketing – Data, Strategy, Channels and Analytics. You will leave this seminar with a sound understanding of marketing and the tools to renovate your own marketing.

Registration is now open.

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