Marketing Commentary from interlinkONE
Marketing. Web-to-Print. Warehouse Management.
Marketing Tips for Mail and Fulfillment Service Providers
Posted by 
on Tuesday, January 31, 2012 
at 12:32 PM 
in 
In just a few days, my beloved New England Patriots will be facing the New York Giants in the Super Bowl. And while I will certainly be rooting heavily against New York in that game, that certainly will not stop me from heading to that State in order to meet with some mail and fulfillment service providers!
On Wednesday, February 1st, I will be speaking at a meeting of the Mailing and Fulfillment Service Association (MFSA) New York Chapter.
Presentation Overview
The presentation that I will be delivering is titled “How You Can Improve Your Own Marketing Efforts”.
I will focus on providing actionable items and intelligence that service providers can use to reach more prospects and generate more leads. Some of the main topics that will be covered include:
- Creating a marketing strategy and plan
- How to incorporate online marketing and content marketing into your effort
- Ideas for executing multi-channel marketing campaigns
- Ways to use social media and mobile marketing in your business
If you are in the New York area, I hope to see you there!
Event Details
When: Wednesday, February 1, 2012
Where: Club 101, 101 Park Avenue, (40th St), New York, NY
5:30 – Cocktail Reception
6:15 – Dinner
7:00 – Program
Need more information? Please visit the MFSA New York Chapter’s website >>
P.S. Go Patriots!
Integrating Print in a Multi-Channel World
There is no doubt that channels such as mobile and social will continue to have a dramatic effect on the way that people and businesses communicate.
Thus, it will be an on-going effort to find ways to ensure that traditional channels such as print still have an effective role in the marketing mix.
Below is a presentation that was delivered by our CEO John Foley, Jr. that discusses the topic “Integrating Print in a Multi-Channel World”. We hope that you find it helpful!
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Tags john foley, johnfoleyjr, Marketing, mobile, multi-channel, offline, online, presentation, print, QR Codes, slides, social media, web PMA@CES and the DIMA Conference
Vegas, here I come!
In a few days, I will be speaking at the 2012 Digital Imaging Marketing Association Conference (DIMA) in Las Vegas, NV. This event is associated with the big PMA@CES festivities as well. I recorded the brief video below to discuss what I’ll be talking about while I’m there.
If you’ll be attending too, please let me know! I’d love to meet up with you.
Click here for more information on the conference >>
Wishing you a Happy New Year
We just wanted to take a quick moment to wish each and everyone of you a happy and healthy New Year.
Whether you are an existing customer, a prospect, a friend, a family member, or whomever — we appreciate that you’ve taken an interest in our company!
We look forward to working with you in 2012!
QR CODES IN THE WILD: DECEMBER 2011 EDITION
Each month we write tons of blog posts on QReateAndTrack.com about the QR Codes that we come across while we are out and about. This month like every other month, we saw plenty of creative ways that people are using QR Codes in their marketing efforts.
Below are some of the pieces that caught our attention over the past month. We hope that you enjoy them.
Salvation Army Donation
Victoria’s Secret
1-800-Flowers
YakTrax
PCC Natural Markets
Harry Potter
Disney
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Tags color, Design, disney, flowers, harry potter, Marketing, mobile, QR Codes, salvation army, style, wild 
