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Marketing: Channel and Media Review in the Airport

One of the ways that I measure the use of marketing items is when I am roaming the airport before my flight.  Yes, that’s right; I watch the humans and observe the channels and medias in use.  I want to know exactly what channels the travelers are using, whether it be Print, Electronic, or Television at that precise moment while […]

Twitter Basics For Marketing Services Providers

If you haven’t already checked out Twitter and created a profile, what are you waiting for? Twitter is an excellent micro-blogging platform for you to spread the word about company news, special events, discounts and more. Want to connect with prospects? Want to display your expertise? In 140 characters or less you can “tweet” tips, coupon codes, links to […]