Marketing Commentary from interlinkONE

Multi-channel marketing communications - all in one!

Slides: Using QR Codes to Grow Your Business

AuthorPosted by Jason Pinto Dateon Wednesday, January 20, 2010 Timeat 2:33 PM Categoriesin Business, Marketing, Technology

On Friday, January 15th, we hosted a webinar on the topic of “Using QR Codes to Grow Your Business”.

We were very pleased with how everything turned out — the attendance was great, and we received a ton of questions.

In case you missed it, or just want to re-visit the content, the slides are now available:

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Webinar: Enjoy a Bigger Slice of the Pie in 2010 through Multi-Channel Marketing

AuthorPosted by Jason Pinto Dateon Tuesday, December 22, 2009 Timeat 11:55 AM Categoriesin Business, News

On Wednesday, January 13th 2010, interlinkONE will be presenting a webinar along with IPMA (In-Plant Printing and Mailing Association).

The title of the webinar is “Enjoy a Bigger Slice of the Pie in 2010 through Multi-Channel Marketing“.

This information-packed webinar is available to members of the IPMA organization. For details on how to register, please click here.

Here is a description of what will be presented during the webinar:

See How to Maximize Your Marketing Efforts!

Join us as interlinkONE presents new ways to increase the success of your marketing efforts by integrating traditional methods (print, BRC, advertisements) with new medias such as QR Codes, social media, and text-messaging.

Learn from the experiences of those who have created and executed successful integrated direct mail and email marketing campaigns using personalized URLs and other response mechanisms.

Topics include how to:

  • Target the right prospects
  • Develop the right messaging
  • Design, execute, track responses, and manage reporting

This free webinar will be held Wednesday, January 13.

10 a.m. Pacific Time
11 a.m. Mountain Time
12 noon Central Standard Time
1 p.m. Eastern Time
(You must register at least 1 hour before the meeting.)

Sign up while seating is available!

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MFSA Webinar Tomorrow (10/1) – Expanding into new Media

AuthorPosted by Jaclyn Smith Dateon Wednesday, September 30, 2009 Timeat 11:27 AM Categoriesin Business, Marketing

Tomorrow, October 1st 2009, Karen Sheehey, VP of Sales of interlinkONE, and Jason Pinto, Marketing Manager at interlinkONE, will be participating in a webinar that is being hosted by The Mailing and Fulfillment Service Association (MFSA).

Along with Mark McIntosh of Cedar Graphics, John will be discussing the marketing-related topic “Expanding into New Media”.

The webinar is scheduled for 12:30pm to 2:00pm Eastern Time.

If you’d like to attend, you must register ahead of time. You may do so here:

http://www.mfsanet.org/i4a/pages/index.cfm?pageid=4321

Here is a description of the agenda, from the MFSA website:

“The world of mailing and fulfillment is changing rapidly. Companies that are unwilling to recognize this may soon be left behind. To provide more comprehensive services to clients, lettershops, fulfillment service providers and printers are offering non-traditional marketing services, such as web design, cross media, PURLs, creative services, etc.

Join Mark McIntosh of Cedar Graphics, and Karen and Jason of interlinkONE, as they explore the world of new marketing media on Thursday, October 1, 2009, from 12:30 – 2:00 pm. This webinar is for companies that have dabbled in these new media or are considering it.

Participants will learn:

* The pros and cons of these services – web design, cross media, PURLs, creative services, social media, etc.
* The investments in systems, staffing, processes necessary to succeed in each one
* A timeline to success
* Messages to send to current and prospective clients to promote these new services
* Real-world case studies of clients that have expanded into these media”

Hope you’ll be able to join us!

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MFSA Webinar: 10/1 – Expanding into New Media

AuthorPosted by Jason Pinto Dateon Monday, September 21, 2009 Timeat 1:55 PM Categoriesin News

On Thursday, October 1st 2009, John Foley, Jr., President and CEO of interlinkONE will be participating in a webinar that is being hosted by The Mailing and Fulfillment Service Association (MFSA).

Along with Mark McIntosh of Cedar Graphics, John will be discussing the marketing-related topic “Expanding into New Media”.

The webinar is scheduled for 12:30pm to 2:00pm Eastern Time.

If you’d like to attend, you must register ahead of time. You may do so here:

http://www.mfsanet.org/i4a/pages/index.cfm?pageid=4321

Here is a description of the agenda, from the MFSA website:

The world of mailing and fulfillment is changing rapidly. Companies that are unwilling to recognize this may soon be left behind. To provide more comprehensive services to clients, lettershops, fulfillment service providers and printers are offering non-traditional marketing services, such as web design, cross media, PURLs, creative services, etc.

Join Mark McIntosh, Cedar Graphics, and John Foley, interlinkONE, as they explore the world of new marketing media on Thursday, October 1, 2009, from 12:30 – 2:00 pm. This webinar is for companies that have dabbled in these new media or are considering it.

Participants will learn:

* The pros and cons of these services – web design, cross media, PURLs, creative services, social media, etc.
* The investments in systems, staffing, processes necessary to succeed in each one
* A timeline to success
* Messages to send to current and prospective clients to promote these new services
* Real-world case studies of clients that have expanded into these media

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Print 09 – The interlinkONE Preview

AuthorPosted by Jason Pinto Dateon Tuesday, September 8, 2009 Timeat 4:52 PM Categoriesin News

Well, the doors may not open to the public until September 11th, but without a doubt, the Print ‘09 conference is here.  Our first rep left today to head to do the booth setup.

If you are attending the show, we hope to see you there! In fact, please let us know if you’ll be attending, and we can make plans to meet up.

The show is going to be huge in many ways, and we hope that if you do run into interlinkONE, you come away feeling good.

If you will not be able to attend the show, we promise that we’ll be providing content that can help you back at your office as well.

Here is a quick summary of what the interlinkONE experience will be like in Chicago:

Exhibiting at Booth #7240
After every trade show, we debrief. The bottom line is, we always think of ways to do things better. We’ll be providing the an informative yet entertaining experience at our booth. Make sure to swing by to check out the following:

  • Enhanced collateral
  • New panels
  • New sign
  • Product Demonstrations
  • Case Studies and Solutions in Action

Live Twitter Feeds
Expect a steady stream of tweets from the interlinkONE representatives that will be at the show. Along with manning the booth, interlinkONE personnel will be spending time around the Expo Center. Thus, you should get an interesting perspective from our various Twitter accounts!

Blogging

  • Without a doubt, attending conferences as big as Print 09 provide plenty of inspiration. Thus, when we get inspired to share an idea that could help the marketing efforts for your business, we will absolutely be writing articles and posting them to our interlinkONE blog.

Streaming Video
We plan to put a video camera through an extensive workout at the conference! We will certainly record videos that will be uploaded to our YouTube channel for future viewing. But we also plan on some live broadcasts directly from the show! You’ll be able to watch them on our streaming channel.

Presentation with MFSA and Barb Pellow of InfoTrends
Our President and CEO, John Foley, Jr. will have the privilege of presenting with Barb Pellow of InfoTrends.  Their topic is “Strategic Company Marketing to Build Your Prospect Database“. This topic is being presented as part of the MFSA Educational Series

Total Business Development – Special Guest
We will have a very special guest at our booth on Sunday and Monday. We’ll be announcing more about this tomorrow. The bottom line is, if you are interested in learning how to advance your success by offering marketing services, this guest will provide help that you can immediately take home and implement.

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