Marketing Commentary from interlinkONE
Multi-channel marketing communications - all in one!
We could use your vote!
The #1 purpose of the interlinkONE blog is to help you — we want it to be a place where you can find news, advice, case studies and more that can help grow your business.
Well, we could use a bit of your help today.
interlinkONE’s President and CEO, John Foley, Jr., has been nominated as one of the Most Influential People In Sales Lead Management in 2009 by the Sales Lead Management Association (SLMA).
If you could take a moment and vote for John Foley, Jr., that would be greatly appreciated!
Here is where you can cast your vote: http://www.salesleadmgmtassn.com/top50_vote.htm
Thank you!
interlinkONE Exhibiting at the NAQP Conference
From October 29th through the 31st, interlinkONE will be in Austin, Texas at the National Association of Quick Printers (NAQP) conference.
Friday night, we will be in the exhibit hall demonstrating our marketing software solutions. Here are a few of the features that visitors to the booth will be able to see:
- Building, Executing and Measuring Multi-Channel Marketing Campaigns
- QR Codes
- Personalized URLs
- Email Campaigns
- Web-to-Print Storefronts
- Social Media
- Inventory and Warehouse Management
- Customer Relationship Management
Along with demonstrating how those tools work in our software, we will also have materials on hand to help printers see how they can effectively sell those types of solutions to their clients.
On Saturday, October 31st, interlinkONE’s President and CEO John Foley, Jr. will be speaking on the topic of “Using Social Media to Build Business”.
John will be walking through social media tools and strategies that printers can use to effectively use those marketing channels as ways to increase revenue.
Are you attending the NAQP conference?
interlinkONE Exhibiting & Presenting at MFSA Fulfillment Conference
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interlinkONE will be at the Mailing and Fulfillment Services Association (MFSA) Fulfillment Conference in Tampa, from October 15th – 18th, 2009.
We greatly look forward to 4 days of discussions on marketing, fulfillment, mailing, printing, and more.
If you will be attending, there are a few ways that we can connect:
At the Booth
interlinkONE will be be exhibiting at the Vendor Forum throughout the show. Please swing by to see demonstrations on how our tools can help you increase your business through building, managing, executing and measuring marketing efforts for your clients.
Also, we will show how our marketing software is integrated with tools that can help you streamline your inventory and warehouse operations, as well as easily build customizable storefronts for online ordering.
We will also demonstrate new features – including QR Codes and Social Media integration.
Friday at the Software Vendor Presentations
On Friday night, we will be participating in the Software Vendor Presentations. We’ll have 16 minutes to show you how our software can help you increase your value and the services that you offer your clients.
Saturday at the Dine Around
After a long day, come and visit the interlinkONE room at the Dine Around. Along with enjoying good food, you’ll have the chance to chat with fellow associates. Also you may have the chance learn a few new marketing tips and tricks, and possibly win a prize or two.
Sunday at the Open Forums: How to use Social Media to Build Business
interlinkONE’s President and CEO, John Foley, Jr. will be presenting this topic on Sunday morning. Here is the official description of what he’ll be presenting:
LinkedIn, Twitter, YouTube, Facebook – these sites are growing in popularity and are being leveraged to promote fulfillment services. In this session John Foley, President of interlinkONE, presents advice in how to use these media to grow your fulfillment business. He presents real-world scenarios and share the pros and cons of each of these popular social media sites.
We always have a great time at the MFSA Conferences. They always prove to be very educational, and are full of possibilities for making strong business connections.
Hope to see you there!
John Foley, Jr. Speaking at IPMA 2009
WILMINGTON, Massachusetts, June 3, 2009 — interlinkONE, Inc., a leading provider of web-based marketing software solutions, today announced John Foley Jr., its president and CEO, will be speaking at the 2009 In-Plant Printing and Mailing Association (IPMA) Conference, an event dedicated to educating in-house printers and mailers being held in Rochester, NY, from June 7-10, 2009. Mr. Foley’s talk, “The Anatomy of a Successful Marketing Campaign,” will walk through the latest trends in marketing campaign management for in-plants on Monday, June 8, 2009 from 2:30 pm to 3:15 pm.
“In-plant printers and mailers have a tremendous opportunity to increase the services they offer and drive value in the organization,” said John Foley Jr., president and CEO of interlinkONE. “Marketing departments have many challenges to solve—including increasing the success of their campaigns despite tighter budgets. As marketing service providers, in-plants can now provide marketing-focused solutions to the enterprise that improve the effectiveness of each customer communication and deliver results.”
Additionally, interlinkONE will be exhibiting at the show in Booth #211, offering visitors interactive demonstrations to showcase how interlinkONE’s easy-to-use, robust software makes it possible to quickly build personalized landing pages, manage and measure clients marketing efforts, and create integrated marketing campaigns such as highly targeted one-to-one mailers, web-to-print solutions, and personalized solutions.
About interlinkONE
interlinkONE provides software that delivers end-to-end personalized marketing, fulfillment and variable print solutions. Companies in the print, fulfillment and mail industry use interlinkONE to better manage, execute, and measure their customers’ marketing initiatives and boost revenue. Solutions include Software as a Service (SAAS) or ASP web hosted marketing tools that make it possible to create highly targeted one-to-one mailers, web-to-print solutions, personalized URL campaigns and e-mail marketing in addition to fully integrated campaign management, lead acquisition programs, collateral fulfillment, order, inventory, fulfillment, and warehouse management. With interlinkONE’s suite of solutions print, fulfillment and mail service providers can improve marketing results and increase revenue opportunities while reducing costs.



