Marketing Commentary from interlinkONE
Multi-channel marketing communications - all in one!
interlinkONE at the Printing Industries of Michigan Conference today
Posted by 
on Tuesday, August 3, 2010 
at 7:47 AM 
in Today, our CEO John Foley, Jr. is speaking at the Printing Industries of Michigan (PIM) Summer Management Conference in Southfield, MI
As someone who had the opportunity to help work on some of the slides, I promise that John’s presentation is packed with informative content for printers that are looking for new ways to grow their business. And, if you’ve ever had the chance to see John speak before, I’m sure you will agree that he’ll be delivering the presentation in a compelling and energetic way.
Here is an overview of what John cover during the presentation:
- Transition from Print Service Provider to Marketing Service Provider
- Using Social Media to Build Business
- Multi-Channel Marketing
- Integrated Marketing
- Marketing and Data Management
- Emerging Technologies for Marketers to Embrace
For more information about the PIM Summer Management Conference event, you can visit their website at http://www.print.org/Index.cfm
Also, make sure to follow John on Twitter as he posts live updates from the conference.
Tags John Foley, Jr.’s Twitter Interview script
Late last month we said that our CEO, John Foley, Jr. was doing a ” Twitter Interview” with Printers’ Marketplace publisher Christopher Allen. They discussed marketing tips for printers, QR Codes, web-to-print and social media.
We just got the complete twitter interview and thought we would share it. Click here to read the interview.
If you would like to hear more from @johnfoleyjr & @PrintersMag follow them on Twitter.
QR Codes and Dinosaurs
Recently John Foley, Jr. CEO of interlinkONE, was traveling in New York City and spotted these advertisements. The QR Codes on the posters are promoting a dinosaur exhibit that is being held at Madison Square Garden.
Here are some of photo’s that John took of the advertisements.
Getting Ready for the MFSA Annual Conference: 6/2-6/5
In just a few weeks, interlinkONE will be headed down to Charleston, South Carolina for the MFSA Annual Conference. The event is taking place from June 2nd through June 5th at the Francis Marion Hotel.
We truly believe that this is going to be one of the best conferences of the year, for companies in the mail, fulfillment, print, and marketing service provider space. The theme for this year’s show is: “Convergence: The merging of distinct technologies, industries or devices into a unified whole.”
interlinkONE will have quite a presence at the show. We’ll be exhibiting at Booth #27. Make sure to swing by to meet our new President, Mark McIntosh. Also, you’ll have the opportunity to scan a few QR Codes on our banners and collateral.
We will also will be delivering two presentations during the break-out educational sessions. Here are the details:
Business Strategy: What’s New with Social and Mobile Media for Prospecting and Lead Generation
Audience: CEOs, Sales, Marketing.
MFSA continues to explore the business case for social (and now mobile) media – not just for marketing purposes, but as a way to generate leads and build client relationships.
Speaker: John Foley, Jr., CEO, interlinkONE
Saturday, June 5, 9:15 – 10:45 am Breakout Sessions (expected attendance: 10-20)
#4 – Sales/Marketing: Internet Tools to Track and Measure Your Company’s Visibility Online
Audience: Sales, Marketing.
Google Analytics is just one example of an online application that measures who and how your company is viewed online. Social media applications and other electronic communication tools are available.
Speaker: Karen Sheehey, VP of Sales, interlinkONE
We hope to see you in Charleston in a few weeks! Will you be there? Let us know!
