[Webinar] Success with QR Codes and the Mobile Web
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On April 18th, interlinkONE and Grow Socially will deliver an information-packed webinar to help you succeed with QR Codes and mobile websites. Register today to reserve your seat!
While the usage of QR Codes and other mobile tags has increased greatly over the past year, customers and businesses have often been disappointed by the results.
However, our main presenters — Katie Saldlier and David Platz — will provide a number of best practices to increase the success of your next mobile marketing effort.
Attendees will receive actionable information on a variety of topics, including:
- Best Practices for Implementing QR Codes
- Building an Engaging Mobile Website
- Educating Your Target Audience
- Strategies for Selling Mobile Solutions
- And more!
Don’t miss out on this timely and relevant information!
Register Today >>
QR Codes in the Wild: April 2012 Edition
Each month, we publish blog posts on QReateAndTrack.com about QR Codes that we have come across while we are out and about. Recently, we’ve seen a great increase of creative ways that people are using QR Codes in their marketing efforts.
Below are some of the pieces that caught our attention over the past few months. We hope that you enjoy them.
QR Codes Cupcakes from CustomXM
QR Codes on an Electronic Billboard
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Tags creative, Design, food, interlinkONE, Marketing, mobile, QR Codes, QReateAndTrack, shopping Thanks to Twitter, We Now Love Chobani Yogurt Even More
Can social media help you to grow your business? We certainly think so. And we also know something else — it can help you stock up on your yogurt supply as well!
Katie Sadlier, a sales executive at interlinkONE, tweeted how the refrigerator at our office could be a commercial for Chobani.
And that was true — we have many employees that are major fans/addicts.
Well, the folks behind Chobani’s social media presence were listening. And to thank us, they sent us the massive shipment of Chobani yogurts below.
Thank you to Chobani for the yogurt! But more importantly, we thank them for using social media as a listening tool… and for creating some major fans of their awesome product.
The Growth of Mobile Web Browsing
When it comes to marketing, we are all well aware of the importance of paying attention to our audience before we make decisions.
Before we invest too many resources into a certain channel or network, we would want to make sure that our prospects and customers are there!
What About Mobile?
When it comes to the world of mobile, you may find yourself in the “waiting” stage of trying to decide how to move forward with mobile marketing. If that is true, I’d love to give you a gentle nudge. Actually, a very big nudge.
The bottom line is: Businesses must take steps now to ensure that their online content is accessible on mobile devices.
comScore recently released statistics from February 2012. If you have a moment, I would certainly encourage you to check all of them out here. The statistic that really made a big impression on me had to do with Mobile Content Usage over the three months between November and February.
Guess which activity had the greatest positive increase in that time period?
Yep, that’s right — using a web browser.
In November of 2011, 44% of mobile subscribers were regularly taking that action….
And as of February 2012, 49.2% of mobile subscribers were using their phone to access the web.
What Does that Trend Mean to You?
There is no doubt that the number of smartphone owners will continue to rise, as well as the percentage of people that are using their phone to access the web.
The time to start building mobile websites, landing pages, and registration forms is now!
Would you like to know how to do that?
If so, I’d love to help. Check out our iFlyMobi product today to start easily building mobile websites.
Would you like more information?
If so, I’m happy to share the news that we’ll be hosting a free webinar on April 18th about QR Codes and mobile websites.
Register today to reserve your seat!
“An Outstanding Book for the Printing Industry”
I’d like to take a quick moment to say thank you to Scott Cappel of Sorrento Mesa Printing.
He took the time to not only read my book “Business Transformation: A New Path to Profit for the Printing Industry“, but he also put together a review on Amazon.com where he shared his thoughts!
What Scott Thought of the Book
Here is what Scott had to say:
“The printing business has been changing for many years now, and adapting to this change and adopting new business models has been the main priority of those responsible for guiding their print companies and maintaining profitability. Many have chosen the Marketing Service Provider or MSP path to evolve their printing companies into providing more than just print. John Foley has written an outstanding book on how to do just that. It provides a road map of not only what steps to take, but how to change one’s focus from tactical to strategic, and most importantly how to create a plan and execute on that plan. This is a must read for anyone in the printing business who wants to grow their company into the future.”
Would You Like to Learn More?
I am absolutely grateful for the extremely kind things that Scott had to say about “Business Transformation: A New Path to Profit for the Printing Industry“.
If you would like to receive your own copy of the book, please visit NewPathToProfit.com >>
