Business

4 Metrics to Effectively Track Print

While it sure can be fun to generate personalized URLs and QR codes and then put them on a piece of printed material (direct mail, flyers, brochures, etc), the real enjoyment can come from the time you spend actually tracking and measuring how things are working.

Online printHere are four metrics that […]

5 Necessary Steps to Grow Your Business

In today’s world of marketing and communications, consumers are demanding relevant information more than ever before from the companies that they are interested in (“I don’t have time to read all of this!”). Many businesses are thus devoting resources to new technologies and to creating strategies that will help them solve that need. However, marketing departments often do not have […]

How to Boost Your Mailing Revenue in 2015

As a mailing house, you provide at time-saving service for your clients that makes their business run that much more smoothly. But, no business should rest on its laurels, so it’s always a good idea to turn your thoughts to what you can do to make your business that much more successful and see some great results in terms […]