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About John Foley, Jr.

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So far John Foley, Jr. has created 159 entries.

How To: Increase Email Open Rates

As every marketer knows, mastering email marketing is an ongoing process that is necessary for the success of your organization. Between sending out promotional email blasts, content marketing, and writing personal emails to customers and prospects, it has been proven to be a great way to connect and communicate with your audience. However, it does have some downfalls, especially […]

5 Ways to Use QR Codes to Improve Your Next Conference

The smartphone has become an ubiquitous part of business culture. So, why not integrate smartphone use into your organization’s next conference? It is a great way to increase participation in your company-wide event. It’s easy to setup and do with QR codes. QR codes can be read by any smartphone and are a great and effective way add some […]

My Background with Business Transformation

Transforming a business is never easy. Whether it is a software business such as the one I run or printing business seeking to add products and services that meet new and different customer needs, there are many challenges to be faced. But it can be done, and it has been done by many companies. Transformation takes patience, perseverance and […]