WILMINGTON, Mass. – (August 30, 2016) By popular demand, John Foley Jr., CEO/CMO of interlinkONE, is slated to lead two highly interactive presentations as a part of Graph Expo’s Seminar Series in Orlando, FL. His first session, “What’s Your UberTM?”, will kick off Graph Expo on Sunday, September 25 from 1:30-3 p.m. The following day, Monday, Sept. 26 from 8-9:30 a.m., “Secrets to Social Media Generated Sales” will be co-led by Foley and interlinkONE’s Karen DeWolfe.
“What’s Your UberTM?” will share secrets regarding how companies can enrich and maximize their competitive edge in today’s evolving graphic communications industry. He will help leaders tap into their entrepreneurial mindset by identifying and leveraging promising business opportunities in order to establish a strong value proposition. He’ll also discuss strategies attendees can employ to better understand what current and prospective clients are saying about their business and the industry overall. Foley promises to include real world examples from other verticals to illustrate the points in the presentation. “What’s Your UberTM?” is undoubtedly a can’t-miss seminar for leaders who are ready to move the success of their company forward.
In Monday’s seminar, “Secrets to Social Media Generated Sales”, Foley and DeWolfe will examine social media’s role in the modern sales cycle. To help attendees master this concept, the pair will emphasize the difference between social marketing and social prospecting, including how to integrate the two strategies to find qualified leads. Additionally, they will explain why selecting the appropriate software platform is an imperative decision, and highlight stories of organizations who have successfully generated sales and increased their ROI by adding social media to their sales cycle.
Commenting on the presentations Foley said, “I’m excited to speak at Graph Expo again this year, it’s always an excellent event. With a new venue this year, I want to add to the excitement by leading extremely engaging and interactive presentations that focus on creating an innovative approach to the traditional business model and helping businesses find new ways to capitalize on developing trends and opportunities. The goal is to help leaders amplify their business’ potential. I am confident that both my session and my presentation with Karen will bring attendees to their “ah-ha” moments then give them the tools and resources needed to get back to business and stay relevant in this rapidly growing market.”
Anyone interested in registering for either seminar is invited to use code SPSAVE50 when registering for Graph Expo at ilink.me/GE2016 to get $50 off of their seminar registration and a complimentary Graph Expo Hall Pass. Once registered for the show, attendees must reserve seats for the sessions. “What’s Your UberTM?” can be found at ilink.me/Session1 , and “Secrets to Social Media Generated Sales” can be found at ilink.me/Session2.
About the Presenters
Foley, who is distinguished by Forbes as the 15th Most Influential CMO on Social Media, is recognized as a thought leader in the areas of business transformation, marketing, and social selling by industries across the nation. With a deep-rooted history in the graphic communications industry, Foley has the expertise needed to help industry leaders establish a successful business model and grow sales through diverse marketing initiatives.
DeWolfe has 20 years of experience in B-to-B marketing, including significant experience in direct marketing, print and fulfillment, lead generation, social media, and marketing automation. In her role as Vice President of Sales, she is responsible for driving the company’s day-to-day sales and operations including, demand generation and management, marketing programs management and direct/indirect sales.
interlinkONE, Inc., celebrating its 20th anniversary this year, offers an assortment of innovative marketing software solutions including MAX, a powerful and user-friendly marketing automation platform. Designed to take the stress out of steady communication with current and prospective clients, MAX gets the right message to the right people at the perfect time, and on their preferred platform. This intuitive system lets users build content-centered marketing campaigns that deliver engaging content to their audience, promote awareness, maintain a consistent message, and educate. And with MAX’s easy-to-use system, anyone can use it; no experience required. To learn more about how MAX can help you stay in front of your audience visit MarketWithMAX.com.
Vice President, Marketing