The article covers this topic: “How coupling QR codes with PURLs can increase response rate“.
We want to thank MCD for publishing the article, and we’d like to encourage everyone to take a quick moment to check out their site. If you have even the slightest interest in mobile marketing, you will absolutely be impressed by the content that they share.
The article lists three benefits that marketing departments may receive by generating QR Codes for personalized URLs. We hope that you enjoy them.
And from the “oh, and by the way” department: If you are interested in creating QR Codes and measuring their effectiveness, please feel free to take a look at our QReate & Track application.
You can generate (and track) up to 5,000 QR Codes for $19 per month.