Marketing Commentary from interlinkONE

Marketing. Web-to-Print. Warehouse Management.

interlinkONE Highlighted In Digital Publishing Solutions May 2009 Edition

AuthorPosted by Dateon Tuesday, May 12, 2009 Timeat 8:12 AM Categoriesin News, Technology

interlinkONE is happy to announce that their marketing software solution was highlighted in the May 2009 edition of Digital Publishing Solutions. The article focused on how web-to-print solutions offer print service providers added customer value.

John Foley, Jr., the President and CEO of interlinkONE, was quoted as saying: “A lot of clients spend a great deal of time and money creating the look and feel of their company. Along with the logo and colors, many companies devote resources to ensure their Web sites are created in specific ways. When a storefront can fall into that same layout it is a major selling point to these clients.”

Mr. Foley went on to say ““There is huge potential for variable data in W2P. There are a number of postcards sent out today that are unique, with maybe the Dear {{FirstName}} message, and perhaps a personalized URL. But, with storefronts that integrate marketing data, you can and should be able to do more.”

To read the full article, please click here: http://tinyurl.com/o8mg46

interlinkONE’s marketing software solution allows print service providers to set up portals that allow for online ordering. Users may order printed materials, electronic items, merchandise, variable data items, and more.

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About interlinkONE

interlinkONE provides software that delivers end-to-end personalized marketing, fulfillment and variable print solutions. Companies in the print, fulfillment and mail industry use interlinkONE to better manage, execute, and measure their customers’ marketing initiatives and boost revenue. Solutions include Software as a Service (SAAS) or ASP web hosted marketing tools that make it possible to create highly targeted one-to-one mailers, web-to-print solutions, personalized URL campaigns and e-mail marketing in addition to fully integrated campaign management, lead acquisition programs, collateral fulfillment, order, inventory, fulfillment, and warehouse management. With interlinkONE’s suite of solutions print, fulfillment and mail service providers can improve marketing results and increase revenue opportunities while reducing costs.

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